AT&T and Causes.com Launch Connect for Good Campaign; Mining Association of Canada Adopts New Sustainability Program - CSR Minute for December 27, 2011

3BL Media 2011-12-27

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Causes.com and AT&T have launched a new social engagement platform to encourage activism in the areas of environmental sustainability, high school retention, workforce readiness and responsible cell phone use. The program, Connect for Good, mobilizes collective action through Cause.com, the world’s largest online platform for activism and philanthropy with 170 million users. Engagement will trigger contributions to organizations that include the National Organization for Youth Safety and The Nature Conservancy, which could receive up to $200,000 dollars, thanks to actions taken by the Causes Connect for Good community.

The Mining Association of British Columbia has adopted the Towards Sustainable Mining- TSM - initiative, an effort of the Mining Association of Canada to establish responsible business practices. T.S.M. was developed with guidance from representatives of labor, aboriginal groups, mining communities, environmental organizations, and the investment sector. The program

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