Most Common Pitfalls Licensees Watch Out For - Part 3 | Brand Licensing | Branding

Pete Canalichio 2017-04-08

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http://PeteCanalichio.com. Licensees may be pressured to comply with the verbal directions that are in direct conflict with the contract.They can later be held liable for breaching the contract and penalized. Learn from the common pitfalls of brand licensing discussed here so that you do not suffer as a result of ignorance.

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