Paula Kerger on PBS Reaching Viewers Online
Commonwealth Club - The Commonwealth Club of California
Paula Kerger, President and CEO of PBS discusses Can PBS Survive in a YouTube World?.What is public television's role in a YouTube world? How are Big Bird and Bill Moyers surviving in a crowded, yet increasingly consolidated, media landscape? Kerger is working to position public television as a vital resource nationwide. What are the challenges in running a public service media organization against sweeping change in both the media and philanthropic world, and periodic threats from Capitol Hill? - The Commonwealth Club of California