The Virtual Ride Across Britain: Raising (More!) Funds for Paralympic Athletes

3BL Media 2012-09-26

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By Stephen Speirs

Today, we’ll tell you how we raised funds for Paralympic athletes through what we call the “Virtual Ride Across Britain” – literally cycling on (stationary) bikes in each of the Cisco offices across the UK and Ireland!

I’m writing this blog in conjunction with 2 of my Cisco colleagues, Stephen Reidy and Nigel Townley.

Last week in another Cisco blog, we introduced Cisco’s participation in the Deloitte Ride Across Britain (or ‘RAB’, as we call it) – a 9 day cycle event across the whole of Great Britain. A number of Cisco colleagues were taking part over one or multiple days to raise funds for ParalympicsGB, in order to help this tremendous charity support more inspirational athletes. Alongside this, we also run the “Virtual Ride Across Britain” or VRAB, to enable more employees to participate. For the Cisco staff that can’t get out on the road, we compete virtually on gym bikes at each of the UK offices – Bedfont, Galway, Glasgow

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