Needless to say, your small business’s social media marketing strategy’s main goal should be to attract new customers to your business and to retain old ones. But the mistake that some small businesses make is to post nothing but links and deals to their website. There is a place for these things, but used in combination with more engaging social media posting, they will be more effective.

To see what's inside our Social Media Training curriculum at the Practical Social Media University, please go to http://practicalsocialmedia.com/.

For more info on our Founder, Steve MacDonald, please go to http://stevensmacdonald.com/.