As Israeli men are busy downing beers and snacks enjoying the month ofWorld Cup on the television, several companies have decided to focus their attention on their wives and girlfriends with all kinds of offers to the female market. So women not interested in sitting bored for a month, may just now have a solution. Several unique offers have been made to women to find other things to do with their time while the World Cup takes place in South Africa. These range from coffee and a desert out in a nice boutique restaraunt while the match is being played, to all kinds of workshops and therapies to feed the mind, body and soul, so in future women may well wish the World Cup came round every year.