http://www.websitewebdesign.co.nz/web-design/graphic-designer/ If your business has never had a website before, all you are probably thinking about is just getting one up there. So you can tell your CEO (or board or owners) that it's done. And everyone can move onto the next thing. Ninety percent or more of your budget had gone on graphic design, your graphic designer and some content. And somewhere between 0 - 10% went on SEO or search engine optimisation. SEO is the process of making your website rank worthy of a top 10 position. Your Graphic Designer does not do SE0. Putting up your website without SEO is like building a business taht your customers cannot find. Your graphic designer doesn't design for customers who can't find you. They design for you - their customer. The customer who already knows where your business is.