http://www.VirtuallySuccessful.com It's a common struggle in the Virtual Assistants industry - VAs are having a hard time connecting with potential clients. Let the truth be known - business owners don't care about the 25 years admin support experience you have, or even that you work from your own home office. Business owners want to know that you understand them, that you get their challenges, that you know enough about their industry and work to be able to really make a difference in supporting the growth of their business.