Former Zipcar CEO Says Pricing Drives Behavior

FORA TV 2012-02-01

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Former Zipcar CEO Says Pricing Drives Behavior
JANERA - Norwood Club
Janera hosts a Conversation with Robin Chase, Founder of Zipcar and C.E.O. of GoLoco, and Vijay Vaitheeswaran, award-winning correspondent for The Economist and an authority on the future of energy.The future of transportation touches on some of today's most pressing issues: How do we balance long-term and short-term priorities? Should the environment take a backseat to the recession?What will future forms of ride-sharing, car-sharing, and public transportation look like? How can you be a Global Nomad without leaving a gigantic carbon footprint?

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