http://www.ibm.com/innovation/us/smarterplanet/index.shtml?url=midsized_business/engines/elie_tahari&cmp=609A5&cm=v&csr=elietaharie_doc&cr=d&ct=usbrp301&cn=agus_mmspv-20100730
5 minute video featuring Nihad Aytaman, Director of Business Applications for fashion label Elie Tahari ,discussing how an IBM business intelligence solution allowed his midsize business to see near real-time shipping patterns, helping them make smarter, faster decisions to address customer needs.