Part 5 (of 14): Creating a social media strategy, and the use of YouTube and video. Slides at: http://bit.ly/bJq2sN. I discuss how to create a true Social Media Strategy, and how the use of Video and YouTube is a great opportunity right now, but only if done the correct way. Don't forget about our Social Media Strategy Workshops (http://www.smworkshop.com) held in Florida, New York, Atlanta. The workshop is geared to helping the small business owner create their own social media program. DVDs of the workshop are also available.