http://bit.ly/TheIMAs Independent Music Awards winners & judges talk about the death of the major label and the future of the music industry during a behind the scenes interview at the 2009 Origivation Magazine photoshoot. The shoot took place at the Hearst studios in New York City with 9th Annual IMA Judges Jennifer Arroyo (Suicide City) and JD Samson (Le Tigre) along with IMA Winners Ari Gold (7th Annual R&B Song Winner, 7th Annual Dance/Electronica Song Winner), Val Emmich (7th Annual Music Video Winner, 8th Annual Music Video Nominee), Brentley Willis (8th Annual R&B Album Winner) and Yarn (7th Annual Alt. Country Song Winner).