Candles generally sell themselves if they look and smell good. They can be used in a variety of situations and to represent a variety of occasions. We use candles as a representation of age when celebrating birthdays. We use them as a necessity in a power cut. We bring them out to set the mood for romantic evenings in. We also use them as a form of room fragrance when they are scented. The list goes on but basically most of us love products that beautify the home in a simple yet elegant way, which is certainly the achievement of candles.