For the English veteran singer/songwriter Matt Goss, social media is quite fascinating. Goss began his music career as the lead singer for the popular British band Bros. He is now living in the U.S. and currently headlining at the Palms in Las Vegas.
Goss is utilizing social media to get his message out to his fans all over the world. In spite of releasing albums for 20 years, he tells WebProNews that he has never seen the sense of immediacy that social media brings. Upon sending out a tweet, the singer receives hundreds of responses in a matter of minutes.
Social media also eliminates the middleman who has been a standard in industries such as the music industry for so long. The international star is now able connect directly with his fans and get true perspectives. Goss not only believes that it is important for celebrities to utilize social media, but he also emphasizes how important it is that everyone embrace it, saying it gives everyone a voice.
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