Let us introduce you to Act-Responsible and Adforums founder and chairman The boss expressing himself on our Red carpet, you dont want to miss that! Hervé is the founder and chairman of AdForum. He has led it to be the worlds most visited advertising website with over half a million unique visitors per month. Hervé is also the initiator of ACT Responsible a non-profit initiative whose aim is to show the positive role of advertising in todays world social and environmental issues.

more at http://attitude.adforum.com/liveincannes/