On this food-focused episode of Entrepreneur Elevator Pitch, will our contestants be able to appetize investors with a potential deal? They have the passion and the belief in their products — but will our picky panel of investors find their ideas mouth-watering or half-baked?

As consumers look for tastier, healthier and easier-to-prepare food options, the market is both massive and competitive. And although it's not easy, a new brand can still break through and become a household name with proper backing and support.