Ashia Murphy, a web developer and SEO specialist, shares her journey in digital marketing and how she expanded her services. She started with blogging and became an editor for multiple publications. She then became an SEO technical writer, writing 1500-word articles within 24 hours. Asia realized the importance of web development and coding, which led her to become a freelancer. She emphasizes the need for a strong digital footprint and reputation in SEO, and the importance of understanding the differences between local SEO, on-page SEO, and off-page SEO. Asia advises clients to do thorough research and believe in their talents.
Chapters
00:00 Introduction and Background
01:04 Starting with Blogging and Content Creation
04:12 Focus on Improving Website Quality and User Experience
08:08 The Evolution of SEO Before and After AI
18:14 Expanding Services and the Value of a One-Stop-Shop
26:30 Advice for Clients and Professionals in SEO and Digital Marketing