Kohl's Reports Q4 Earnings, Announces Partnership to Bring Babies "R" Us to Stores

Benzinga 2024-03-12

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Kohl's reported fourth-quarter earnings and announced a partnership with WHP Global to bring Babies "R" Us shops to approximately 200 Kohl's stores nationwide starting this fall. WHP Global owns the Babies "R" Us brand and has a similar deal with Macy's that's opened Toy "R" Us sections in many of its stores. The Babies "R" Us sections in Kohl's will range from 750 to 2,500 square feet and offer brands, products, furniture, and more for babies and toddlers. Kohl's is focused on driving more customer traffic and attracting younger shoppers by expanding its merchandise assortment.

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