Mark Zuckerberg vs Elon Musk is a Gimmick No Matter What Dana White Says

Sports Illustrated 2023-06-26

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Dana White said that the potential Zuckerberg vs Musk showdown is not a gimmick after he was criticized for hyping it despite saying the UFC doesn't do gimmick fights. While he is right it would be highly viewed, it shouldn't be sold a real sporting event.

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