EV giant Tesla has updated its official U.S. website to show the starting prices of its Model 3 and Y vehicles after federal tax credits, in an apparent effort to educate potential buyers about how affordable these cars have become.

What Happened: The U.S. website now shows that the Model 3 starts at $32,740 and Model Y at $39,990, with a footnote specifying that it was only after federal tax credits.