The government, through the Domestic Trade and Consumer Affairs Ministry, wants to nurture a new generation of smart consumers and ethical traders, says Datuk Seri Ismail Sabri Yaakob.

The Prime Minister said that when officiating at the National Consumer Day Celebration (HPK) 2022 in Kuala Lumpur on Saturday (March 26), and advised consumers not to be easily hoodwinked by tricks and scams used by unethical traders.

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