An estimated 50 million people in North America wear contact lenses, precisely correcting their vision while offering ultimate flexibility to be physically active and look their best. Healthy eyes require good contact lens wear-and-care habits -- yet sometimes adults and teens struggle to remember.

Aided by these insights, the Contact Lens Institute has introduced The EASY Way (Eyes, Awareness, Safety and You), designed to streamline and simplify sometimes confusing contact lens wear-and-care guidelines. At the center of the program are three easy to recall steps for healthy, comfortable contact lens wear that everyone should know: