Amazon Sales Reach Record-Breaking Numbers Amid Holiday Shopping Season.
The retail giant didn't release
any specific numbers, .
but Adobe Analytics data showed an impressive surge in online spending from Thanksgiving to Cyber Monday.
According to the data, sales on Thanksgiving day increased about 22% compared to last year, hitting $5.1 billion. .
Black Friday sales jumped to $9 billion. .
Cyber Monday sales are expected to amount to between $10.8 and $11.4 billion. .
Those figures would make this year's Cyber Monday the largest online shopping day in American history.
While Covid-19, the elections and uncertainty around stimulus packages impacted consumer shopping behaviors and made this an unprecedented year in ecommerce ... , Taylor Schreiner, a director at Adobe Digital Insights.
... we expect to see continued, record-breaking ecommerce sales from now until Christmas, Taylor Schreiner, a director at Adobe Digital Insights