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Who is Kris Wu? Meet the millennial idol bringing Chinese hip hop to a global stage

The Burberry and Bulgari ambassador is working hard to promote Chinese hip hop

You can love or hate Kris Wu, but you can’t ignore him. With over 27 million Weibo followers and another 5.6 million Instagram fans, the 30-year-old actor-singer-songwriter is one of the most influential superstars in China. His ambition is to achieve worldwide fame.

Wu met me for our interview in London’s Hotel Café Royal during Fashion Week. Dressed in Burberry’s new interpretation of its classic checked trench coat hours before it hit the runway, his hair braided and tied into a topknot, and his eyes hidden behind retro, tinted round glasses, Wu truly lives up to his name as the pop king who has been influencing the millennial generations in China and beyond.

“I don’t want to follow in anyone’s footsteps,” Wu says. “I want to follow my own path and do something unique.”

Watch for 6 things to know about the k-pop star