Burger King Campaigns For Michelin Star

Wochit Tech 2020-10-01

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Burger King has suggested that one of its beef burgers deserves a Michelin star.
CNN reports that marketing campaign has caught the eye of the respected culinary guide.
The fast food giant's Belgian arm launched a petition demanding a sought-after star for its new Master Angus burger.
Burger King is encouraging followers to sign an online petition aimed at Michelin Guide inspectors.
The campaign promoted a response from the Michelin guide social media team.
Michelin jokingly promised that an inspector would judge the burger.

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