Sunil Jaglan, the man behind Selfie with daughter, is an energetic 33-year old sarpanch of village Bibipur in Jind district who wants people to welcome daughters to the world with pride. Announced on June 9, the initiative went viral on social media in barely a few weeks. People shared their selfies tagging Selfie with Daughter while responding to Prime Minister Narender Modi's call under the Beti Bachao, Beti Padhao campaign.