The first-ever BMW M235i xDrive Gran Coupe Interior Design

AutoMotions 2020-02-21

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The first-ever BMW 2-Series Gran Coupe sees BMW bringing the four-door coupe concept that has already enjoyed great success in higher vehicle classes into the premium compact segment for the first time. This more dashing alternative to the classical sedan celebrates its arrival with a fresh dose of individuality, aesthetic appeal and emotional engagement, backed up by innovative control/operation and connectivity tech, excellent everyday usability and the dynamic capability for which BMW is renowned. The BMW 2-Series Gran Coupe will go on sale worldwide, the extrovert four-door coupe providing a particularly alluring gateway into the BMW product range.

Built exclusively in Leipzig, Germany, the BMW 2-Series Gran Coupe represents the entry point to BMW ownership in the USA, and so it is fitting that the new model celebrates its world premiere at the Los Angeles Auto Show in November 2019. Around 20 per cent of 2-Series Gran Coupe models produced will find their way to the USA, while other key markets are China (from the end of 2020) with a target figure of 15 per cent and Europe, which should account for around a third of deliveries. Here, Germany (7 per cent) and Great Britain (6 per cent) are the major players. The BMW 2-Series Gran Coupe therefore has all the ingredients to fuel the enthusiasm of new, design-led customers in urban areas for BMW's hallmark driving pleasure. It represents an appealing addition to the model line-up, in particular in markets where the sedan body style enjoys strong popularity.

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