FAIDA seeks government intervention to arrest serious decline of FMCG distributor community

CNBC-TV18 2020-01-07

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The battle with modern trade escalates further. A few weeks after raising the issue of price discrimination and deep discounting with fast moving consumer goods (FMCG) companies, sources tell CNBC-TV18 that the Federation of All India Distributors Association (FAIDA) has written to the Commerce Ministry seeking intervention to improve the commission structure and avoid decline of distributor community. CNBC-TV18's Priya Sheth has this exclusive.

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