Issa Rae Announces
Launch of Record Label.
Issa Rae took to Instagram to announce
the release of her new record label, Raedio.
She also announced the label's
first artist, TeaMarrr, as well as the
release of her single, "Kinda Love.".
Beyond excited to present the first amazingly talented artist from my new label RAEDIO, TeaMarrr (@imaliltcup)!, Issa Rae, via Instagram.
According to ‘Variety,’ the record label is
in partnership with Atlantic Records and
will focus on discovering “emerging talent.”.
Raedio will also provide music supervision
for Rae’s HBO show, ‘A Black Lady Sketch Show.'.
Music has always been an essential part of every
project I do and working with emerging talent is
a personal passion … Raedio allows me to
continue that work within the music industry
and audio entertainment space … I’m excited to
join forces with them to discover new artists, Issa Rae, via Vibe.
In a statement, COO of
Atlantic Records Julie Greenwald
called Rae a “next-level, future-
thinking creative force.”.
She’s made music a central character in her
artistic evolution, and now she’s brought all
that amazing passion, inspiration, and taste
to the formation of Raedio. We’re thrilled to
be partnering with Issa and her team on
this exciting new venture, Julie Greenwald, via Vibe