Storyboard: What makes brand Modi tick? Experts Discuss

CNBC-TV18 2019-05-24

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Lok Sabha elections in India are now presidential battles--- 2014 and 2019 are proof that there is no match for Prime Minister Narendra Modi. CNBC-TV18 spoke to Ashish Bhasin Chairman & CEO - South Asia at Dentsu Aegis Network and Shashi Sinha CEO at IPG Mediabrands India to understand what makes brand Modi all-powerful.
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