Sonia McDonald believes we should lead with kindness, from the heart, doing rather than telling, and is known for her mantra ‘Just lead’. She leads by example in all these areas and through her one-on-one practical coaching, leadership training for teams and organisations, she encourages others to do the same. Sonia has helped hundreds of people on their leadership journey to become the best version of themselves and in turn, inspire and bring out the best in others. For more than 25 years, Sonia has been on the front lines of human resource management. She has held leadership positions around the globe and through experience, research and study come to realise what it takes to be a truly effective leader. Sonia has an ability to speak bravely and authentically about her own development as a leader, personal and career challenges in a way which resonates with her audience. She is recognised as a LinkedIn influencer and has become an in-demand keynote speaker, who puts people at ease and starts important conversations. She is an award-winning published author and writes regularly for publications such as The Australian, HRD Magazine, Smart Healthy Women and Women’s Business Media. Sonia has become recognised for her commentary around the topic of leadership, the neuroscience of fear, championing the up and coming leaders of tomorrow and advocating for women in business and male-dominated industries. www.soniamcdonald.com.au [email protected]