Aisha Imran: Aisha Imran’s PHBCW collection, Daastan-e-Ishq reminisces the glory and grandeur of the Mughal era. Dainty details, soft feminine colours and the perfect blend of traditional craft and modern sensibility are the hallmarks of the collection. Mesmeric colour palette with enchanting hand-worked details and a seamless display of thread and needle work make the collection a visual delight. The collection utilizes the best of materials and fabrics, ranging from pure silks to jamawar and tissue, carefully worked with stone, dabka and nakshikaam. Aisha Imran’s latest bridal collection visualizes the opulence and grandeur of the Mughul era. Captured by masterful techniques, flaunting sketched embroidery, modern silhouettes and neutralized by sublime cuts – ‘Dastaan e Ishq’ by Aisha Imran is couture at its finest; radiant and ensnaring!



: The 16th edition of the country’s biggest and most sought-after bridal extravaganza, Pantene HUM Bridal Couture Week (PHBCW) rolled its red carpet here in the Mughal City of Gardens on December 7, 2018. Organized under the banner of Pakistan’s numero uno general entertainment network, HUM Network Limited, the three-day show will present the latest and the best of Pakistani bridal trends by leading and burgeoning fashion designers and retail brands. Over the years, PHBCW has not only been presenting latest bridal collections and trends by the established designers, it has also been encouraging emerging designers to showcase their skills on a mega platform. This year, PHBCW will be debuting four emerging bridal designers on the runway.
Show one of the bridal extravaganza kicked off with a special Pantene Hair Show. Outfits for the segment were designed by Natasha Kamal and styling was done by Mehek Saeed. Highlight of the segment was live performance by Zoe Viccaji. The hair show was followed by a classic showcase by Nilofer Shahid titled Badshah Begum, a tribute to the legendary Mughal Empress Nur Jahan. Designer Aisha Imran was next to present her collection Daastan-e-Ishq on the runway. Her collection was reminiscent of the glory and grandeur of the Mughal era. Inspired by the grandeur of the Mughal era and its opulence, designer Emraan Rajput presented his collection Surkhab, followed by Reema Ahsan’s Dastaan. Show one was concluded by Tabassum Mughal with her artistic collection Romantic Musings. Show two of PHBCW started with the Classic 1.0 presented by Arsalan Iqbal, which was followed by Ansab Jahangir’s Dilara. Faiza Saqlain was next, presenting her collection Shehnai on the runway. Day one of the three-day fashion show concluded with Sahar Atif’s latest bridal collection titled Mah-e-Nau, a poetic ballad of majestic textiles, embroideries and motifs.
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