Opel is giving a preview of the exciting future of the brand with a new Brand Concept. Its name: the Opel GT X Experimental - a bold, 4.06-metre, 5-door, all-electric compact SUV with coupé appeal and brimming with innovative ideas. The GT X Experimental embodies Opel's values and vision along with providing a glimpse of what the future holds for Opel models. The company had already announced that it would further sharpen its profile during the presentation of the strategic PACE! plan last November. The GT X Experimental is the first tangible result of this process.
During the concept phase, Opel started a wide-ranging and intense process of reflection about itself and its values. Opel can look back on 156 years of industrial existence starting with precision mechanics and almost 120 years of automobile engineering fuelled by the constant commitment to make exciting and relevant innovative technologies accessible to all. Throughout its history, the specific "Opel way" can be summarised with these three values: German, approachable and exciting. As for its future, the brand wants to remain anchored in the most modern and positive expression of its German roots: Opel's "New Germanness" takes the best of Germany's traditional values - engineering excellence, a genuine fascination for well-executed machines, an intense focus on functionality, quality and reliability - and enriches them with warmth and open-mindedness. Inspired by Opel's innovative spirit, the new GT X Experimental captures the essence of the company's rich heritage and promises an exciting future. It blends German engineering, precision and quality with visionary innovations to give a preview of what Opel cars will be in the mid-2020s: bold, pure in appearance yet extremely approachable and customer-centric.