Pixie Lott has launched an exclusive toy doll range for 2015 aimed at young girls.
Steffi Love by Pixie Lott is a new collaboration between Simba Steffi and Pixie Lott. Magical Dreams is a collection of four fashion dolls inspired by the fantastical daydreams of Pixie's childhood and imagination.

Pixie Lott was at the London Toy Fair 2015 to launch and promote the new doll range to the trade.

Filmed by Clubit TV Tuesday 20th January 2015

To find out more please visit: http://www.clubit.tv/2015/01/pixie-lott-interview/