Popular Fund Your Cause with Direct Mail: Secrets of Successful Direct Mail Fundraising Full
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2018-07-17
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A guide for non-specialists on direct mail fundraising. It offers rules, tips and axioms for effective letter writing, list selection, database management and the design and production of mailings that help ensure success.
A guide for non-specialists on direct mail fundraising. It offers rules, tips and axioms for effective letter writing, list selection, database management and the design and production of mailings that help ensure success.
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