Dr. Peterson is a professor at the University of Toronto, a clinical psychologist and the author of the million-plus selling 12 Rules for Life: An Antidote to Chaos (Jan 2018, Penguin Books), which has been a Number 1 bestseller in the US, Canada, the UK, Australia, New Zealand, Sweden, the Netherlands and Brazil, and which is now slated to be translated into 40 languages. His now-classic book, Maps of Meaning: The Architecture of Belief (just released as an audiobook) offers a revolutionary take on the psychology of religion, and the hundred or more scientific papers he published with his colleagues and students have substantively advanced the modern understanding of creativity and personality. He is is regarded by his current University of Toronto students as one of three truly life-changing professors, and was nominated for the prestigious Levinson Teaching Prize as a Harvard professor. His classroom lectures on mythology and the psychology of religion, based on Maps of Meaning, were turned into a popular 13-part TV series on TVO.

Dr. Peterson’s YouTube channel, Jordan Peterson Videos features his university and public lectures (including the most recent 15-part biblical series. slated to continue with the Exodus stories in December 2018) , responses to the polarizing political crises of today, and interviews with people such as Camille Paglia, Jonathan Haidt and Ayaan Hirsi Ali. As of June 2018, the channel has 300+ videos, 1,250,000 subscribers, and 60 million views. His popular podcast is regularly number 1 in iTunes Higher Education category, and varies between Number 1 and Number 3 in Education, overall. His book tour has encompassed 45 cities (as of June 2018) in North America, Europe and Australia, with another 40 slated in Canada, Europe (TBA) and Australia (TBA) between now and February 2019. He has now talked about personal responsibility, truth and meaning in life with more than 100,000 people at live events.

Dr. Peterson and his colleagues have also produced two online programs to help people understand their personalities and improve their lives. The newest, UnderstandMyself, provides its users with detailed information about their personalities, based on work he published with his students here. Tens of thousands have now used it to determine who they are, and to help others understand them, as well. His original self-analysis program, the Self Authoring Suite, (featured in O: The Oprah Magazine, CBC radio, and NPR’s national website), has helped over 200,000 people resolve the problems of their past, rectify their personality faults and enhance their virtues, and radically improve their future. Research documenting the program’s effectiveness can be found here and here.

Dr. Peterson has appeared on many popular podcasts and shows, including the Joe Rogan Experience (#877, #958, #1006), The Rubin Report (12 Rules for Life: An Antidote to Chaos, Free Speech, Psychology, Gender Pronouns), H3H3 (#37), and many more.