Head to Alexandros Roma Street for shopping. You will find plenty of choices, high-quality products and all in prices that are much lower than in other European cities. Zakynthos is an excellent place to buy exquisite jewels in unbeatable prices. On the same street and its side streets, you will find something that is hard to find in the rest of Greece and Europe. Old traditional stores, like old-fashioned barbershops that use homemade colognes made with flowers from Zakynthos, tailors that handcraft every suit from scratch and grocery stores where you can only buy in bulk.