At the audio release of Rakesh Mehta's 'Life Ki Toh Lag Gayi' the star cast of the film revealed a little about their characters. Ranvir Shorey will be seen essaying the role of a Bengali NRI while Pradhuman Singh, of 'Tere Bin Laden' fame , will be seen as a Bengali rockstar. Neha Bhasin will mark her debut in Bollywood with this film and said that the film has turned out better than what she had expected. Kay Kay Menon, the main lead of the film, however was missing at the do.