They say no publicity is bad publicity, and that might just be true for Ashley Madison.
Because even a massive data breach that exposed millions of unfaithful spouses apparently can't keep the site down.
Turns out, the infamous adultery site has gained some 4 million members since the very public breach and dump of user data.
"Despite having our business and customers attacked, we are growing," ALM said in a statement at the time, adding that "hundreds of thousands of new users" signed up for the site during the last week of August alone, including 87,596 women.