Brand Equity – Snapdeal’s ‘Sale-O-Shayari’ Campaign

ET NOW 2015-09-25

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In this edition, Brand Equity showcases Snapdeal’s ‘Yeh Diwali Ki Dil Deal Wali’ ad featuring Aamir Khan. FCB Ulka is the agency responsible for this ad & it’s CCO – Satbir Singh shares light on how the idea came about. Listen in.
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