Brand Equity - Modi’s Global Image, Brand Modi Final Verdict & Kyoorius Awards

ET NOW 2015-05-28

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He has been called a ‘divisive nationalist’, an extremist and much more, 365 days later how is Prime Minister Narendra Modi being perceived outside India? Has he managed to change his personal brand image? Here’s a Brand Equity report. Also, top 10 leading advertising professionals give out their views on #BrandModi as to whether a year later the Indian Prime Minister has managed to build his personal brand or dilute it! Brand Equity gets you an entire lowdown of what happened at the Kyoorius advertising and digital awards which took place last week, right here in Mumbai!

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