PK Starts Bollywood’s Rs 100 Crore Online Club - BT

TheBombayTimes 2015-05-23

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PK Starts Bollywood’s Rs 100 Crore Online Club

" Aamir Khan starrer PK has become the first Bollywood film to gross Rs 100 crore from online bookings, signaling that internet economy is beginning to seriously influence India's moviegoing habits.

BookMy Show, the country's largest online entertainment ticketing platform with over 90% market share, said it has reported over Rs 102 crore in revenue from the sale of PK tickets, as of Wednesday. This represented 25% of PK's domestic collections and 17% of its gross earnings, including the overseas numbers."

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