Jaguar pounced on India since the Tata Motors took over that British auto brand along with the Land Rover. Now, stepping one leap backwards in order to make a more powerful attack, the Tata owned Jaguar re-launched its flagship sedan XJ in India for Rs 92.1 lakh ex-showroom Mumbai. However, the re-launch is done to commemorate the pocket-friendly price tag of under Rs 1 crore that the automaker achieved in its attempt to manufacture the XJ locally at its Pune facility, alongside the XF and Land Rover Freelander.
Hence, only 3.0 liter diesel version of XJ is being rolled off the local manufacturing bay, in two trims namely Premium Luxury and Portfolio.
For the salvage of more value to be delivered to delight the audience of India, the India-made XJ boasts new features like, three massage seat functions, electric rear side window blinds, LED reading lights, rear screens for Rear Seat Entertainment System, and a new rear business table, along with increased rear headroom for added comfort.
Earlier, the XJ was sold for Rs 1.16 crore when imported via CBU route. Now, the re-launch with local manufactured tag made it to stand competitively against the new Mercedes-Benz S-Class, BMW 7-Series and Audi A8 facelift with Matrix headlamps.