THE BUSINESS INTERVIEW - Sir Martin Sorrell, CEO of WPP

FRANCE 24 English 2014-05-15

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American Omnicom and France's Publicis announced last July they were merging. But after months of unsuccessful talks they called off the engagement. What does this mean for the wider advertising industry and what is the outlook for it? Markus Karlsson asks Sir Martin Sorrell. He's the Chief Executive of WPP, currently the world's biggest advertising company.



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