A video for NZ charity, One Percent Collective, by director Mark Albiston of The Sweet Shop. All the kids are joining the Collective but Oli wants to be a superhero... A hilarious wee tale. Join the Collective at onepercentcollective.org/
Brand: One Percent Collective
Media: Online
Category: Public interest
Geo: New Zealand
One Percent Collective: Superhero
Production Company: The Sweet Shop, New Zealand
Director: Mark Albiston / Mark & Louis
Art Directors: Tim Holman, Holly Macpherson, Lucy Bowden
Producer: Tom Kelly
Producer: Melissa Dodds
DoP: Marty Williams
Music: Luke Buda
Assistant Directors: Hayley Budulis, Loren Horsley
Camera / Lighting Dept: Garth Michael, Laetitia Belen, Matt Fannin, Simon Oliver
Sound: Joel Anscombe Smith
Locations Managers: Peter Tonks, Brittany Connell
Costumes: Kate Trafford
Behind Scenes Camera: Brett Skinner, Ben Childs
Runners: Claire Alana Tocher, Catherine Keys, Andy Ellis, Alicia Bencivenga, LÄvy Arashad
The Online Advert titled Superhero was done by The Sweet Shop advertising agency for brand: One Percent Collective in New Zealand. It was released in the Mar 2014.