Usually, actors are seen fretting about the fate of their films on the day of the release, but Bollywood superstar Shah Rukh Khan, who is known for going out of his way to promote his films, claims that on the days his films release, he sleeps soundly in bed!

Talking about his promotion tactics during an event related to Chennai Express, SRK said, "I promote my films to such an extent that I get tired by the time the release date comes up and on the day of the release, I sleep soundly! This is my strategy when it comes to films and promotions."

Directed by Rohit Shetty, Chennai Express also stars Deepika Padukone and the film, a romantic-action-comedy about a man's train journey from Mumbai to Rameshwaram, is slated to release this weekend.
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